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Account Engagement Consulting Services

Hands-on MCAE (Pardot) support for B2B teams

Unlock the full potential of Marketing Cloud Account Engagement (MCAE) with expert guidance tailored to your business needs.

Account Engagement Consulting Services

Ways we can work together

Pick the support that fits where your team is today.

Ongoing

Fractional Account Engagement Admin

Ongoing MCAE management and support, handling daily operations and system optimization without the need for a full-time hire.

Best for teams without an in-house admin

Project

Implementation & Setup

Complete setup of MCAE, including technical configuration and best practice foundations to launch campaigns quickly and correctly.

Best for new instances or a clean rebuild

Enablement

Training & Enablement

Practical, hands-on training for marketing and sales teams, plus custom documentation and videos so your team can run Account Engagement with confidence.

Best for teams taking Account Engagement in-house

What I can help with

Whichever way we work, these are the areas I focus on most.

Lead scoring, grading & lifecycle

Score, grade, route and hand off leads to sales so no lead is left behind and no revenue is left on the table.

Campaigns & templates

Emails, nurtures, events and webinars, built on email, landing page and form templates that match your brand.

Salesforce integration

Clean field and object mappings, campaign sync, and quick fixes when sync errors appear.

Reporting & analytics

Salesforce reports, campaign influence, email dashboards and B2B Marketing Analytics that show your impact on pipeline and ROI.

Works with the rest of your stack

  • Salesforce
  • LeanData
  • ZoomInfo
  • Chili Piper
  • Google Analytics
  • RingLead
  • Revenue Hero

We brought Jenna in for what we thought would be a quick Pardot audit and she ended up completely transforming the way we use the platform. Before, our scoring and grading models were barely functional and reporting was a black hole. Jenna fixed all of it. She documented everything clearly, and trained our team so we could confidently manage things ourselves.

Kevin
Senior Director of Revenue Operations, B2B SaaS Company

Looking for Account Engagement support?

Contact me today to schedule a consultation.